Shoutout to the regular who said my cold brew tasted like a wet basement
Had a guy at my shop in Echo Park order a $6 cold brew, take one sip, and say "this tastes like a wet basement, but in a good way." I laughed it off until I caught two other customers using the same words at the counter that week, so I put it on the menu board as a joke and it's now my third best seller. Does anyone else have a drink that sold way better once you stopped calling it what it actually is?
Third best seller from a basement note is wild but the wet basement line wasn't made up at your shop. That note has been floating around coffee boards for years, people use it to describe that damp earthy taste in cold brew. So the two customers probably saw it online, not copied your board.