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I thought broken link building was a quick win until I spent 3 months on one site
Found a perfect .edu site with a dead resource page linking to a defunct local business directory. Contacting the right department, getting the right person, and finally getting the link placed took from January to April. Has anyone else had a simple outreach project turn into a massive time sink?
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nathana486d agoTop Commenter
That "built it to check a box" line hits home. I once spent six weeks trying to get a park district to update a page saying a playground was closed for repairs. The new equipment had been up for a year, and my kid was playing on it the whole time.
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holly42014d ago
Tell me about it, had the same thing happen with a city website.
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uma_johnson14d ago
My local library's website still has a calendar event listed for a tax help workshop that happened in March 2022. It feels like once a site goes live, it's just abandoned. You see it with so many small town or local government pages, like they built it to check a box and then never touched it again. It creates this weird gap where the official info is often the most out of date.
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