Just finished my 500th facial since opening my home studio

I hit that number this morning with a regular client, and it honestly surprised me because I only track monthly income, not services. It made me realize how much consistent, repeat business really builds up over two years. What's a milestone number that made you pause and reflect on your practice?

3 comments

3 Comments

simon_coleman1mo ago

Hit my 500th coffee spill on a client's paperwork last week. Does that count? My milestone is just realizing how much free coffee I've given away to make up for it.

wendy_jackson1mo ago

Milestone number" made me count my own repeat clients.

claire_walker21d ago

Heard this story from my friend who does facials and she told me she hit her 500th service two months ago but only realized it because her booking app gave her a little notification. She said she actually sat down and looked at her client list and saw that over 60% of those 500 were people who came back at least three times. That really hit her because she started her home studio thinking she'd be constantly chasing new clients, but the numbers showed the total opposite. It made her totally rethink how she ran her business, focusing more on treating regulars like gold instead of spending all her time on Instagram marketing.